With the rise in technology, social media sites are taking over so much of our lives than anything else doesn’t matter. Social media platforms started out as places where you can make friends and converse with other people. This has changed, and at the moment, businesses can use social media to connect with their clients on a whole new level.
Of worthy mention is Instagram. This photo sharing app has become one of the marvels of social media, and it shows no signs of stopping anytime soon. What you need to do as a paediatrician is to be on this awesome platform so that you aren’t left behind.
But you aren’t alone, in fact, about half the paediatricians are not on social media for reasons best known to them. Other paediatricians have joined the platform, and a critical look at their profiles shows that they command a huge following on this platform. If you are still on the fence regarding this, then read on to see how Instagram has helped them move a step further toward their goals.
Instagram Helps to Forge Connections
Many people say that one of the important reasons for joining social media is to connect with other people that share similar interests or have the same goals.
When you join Instagram, you get to connect with other professionals that are in the paediatric space and who are active in their practices.
This is very helpful especially if you live in a rural community to be easily connected with the global community and learn about new trends as well as get advice from the professionals.
You Get the Latest News
When you join Instagram and connect with other professionals in your niche, you get the news right in your feed; you don’t have to go looking for some. Instead of going out to look for the news, the news comes to you.
It is true that if you follow the right people and have the right followers, you can get relevant news at all times. You can even decide to filter the information so that you only see what is relevant and of high quality. You don’t have to read full journals or editions to find the news that pertains to you – Instagram delivers this in a great way, through your connections.
As much as you get information from other connections, you also need to be a source of information for many other people. One way to do this is to have an authoritative voice in the niche. To do this, you need to command a large following to show that the information you provide is valuable and useful to a large number of people.
Getting the numbers to convince your audience is not such an easy task, you need to automate your engagement tasks to attract them to your account. You can easily get what you want by checking out the recommendations by Income Artist.
You Get a Voice
When you are active on Instagram, you can advocate for various issues that affect children in your area and beyond. You can come up with content that resonates with a large number of people who have similar interests. With search engines and other news sites, you can know what is popular out there and start a conversation with your followers on Instagram. Through this, you can know what other people think the same and how they can help.
As a paediatrician, you need to connect with other professionals and like-minded people in the health industry. Instagram gives you this avenue and helps you get a voice.